Category
B2B
Articles about B2B commerce on the DIGITAL HUB Insights blog, from an Adobe partner in digital commerce.
The main B2B commerce trends for 2026
2026 is set to consolidate a shift in B2B commerce, with less attention on the storefront alone and more priority on buying experiences that combine autonomy, context, and a connection to operations.
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B2BWith GMV set to surpass US$2 trillion in 2025, B2B ecommerce is strategic
In 2025, global B2B e-commerce will surpass US$2 trillion and rank among the fastest-growing segments in the digital market.
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Other categories.
B2B commerce, AI and digital transformation, from the point of view of the people who run the digital experience of enterprise brands.
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