Connect
ERP, CRM, CDP, PIM, OMS, WMS and digital channels connected to each other.
Ecosystem Integration
Ecosystem Integration
Your operation’s systems connected to your digital channels.
Ecosystem Integration
Every digital channel depends on the systems behind it.
Online store, B2B portal, app, seller center or franchise network: the customer sees the channel, but the experience depends on the ERP, the CRM, inventory and the catalog working together. DIGITAL HUB leads the integration of your operation’s systems, with a squad that builds, runs and evolves each connection.
Get in touch →Build
Integrations designed for your operation’s rules, starting from each system’s API.
Expose
APIs published at a single point, with controlled access.
Monitor
Dashboards, logs and alerts for every integration, with the squad keeping watch.
Behind every digital channel, each system holds one part of the operation.
- Orders that never reach the ERPThe customer buys and the operation only finds out later, checking by hand.
- A different record in every systemPricing, inventory and customer data with different versions in the channel, the ERP and the CRM.
- Integration with no ownerWhen it stops, nobody notices. The error shows up in a customer complaint.
- Every new channel becomes a projectA marketplace, franchise or app starts from scratch, without reusing what already exists.
The ecosystem
The digital experience runs through many systems. Integration connects them all.
These are common points in a digital experience ecosystem. Each project uses some of them, with the systems the company already has.
Channels
- E-commerce
- B2B portal
- Seller center
- App
- Stores and franchises
- Customer service
Integration layer
Built, run and evolved by the DIGITAL HUB squad- Business rules
- Custom integrations
- Published APIs
- Monitoring and alerts
Operations
- ERP
- OMS
- WMS
- PIM
Data and relationships
- CRM
- CDP
- BI
- Data Lake
Partners
- Distributors
- Sellers
- Franchisees
- Logistics
- Payments
Use cases
Different situations, the same integration infrastructure.
ERP and e-commerce
Orders, inventory, pricing, customers and invoices between the store and the ERP, with no manual entry and no spreadsheets.
ERPE-commerceOMS
Sellers in a seller center
The manufacturer connects distributors or sellers, each with its own ERP, in a seller center with shared rules.
Seller centerPartner ERPCatalog
Franchise networks
Catalog, pricing, orders and inventory between the brand, the stores and the digital channel, with each franchisee on its own system.
ERPPOSE-commerceWMS
Data projects
Customer, order and behavior data sent to the CRM, the CDP and BI with the same definition everywhere.
CRMCDPBI
- 4x
- faster onboarding of new distributors
- 520%
- channel growth (2024 vs 2023)
- 3
- Ajinomoto global internal awards for the project’s results
Use case 02 · Seller center
A manufacturer and its distributors in the same seller center.
Meu Pedido is the B2B marketplace that connects Ajinomoto to its distributors to restock grocery stores and restaurants. DIGITAL HUB set up a standardized implementation pipeline to integrate each distributor’s ERP, with low-code integrations.
View case →Technology
Technology speeds things up. The squad makes the integration work.
The DIGITAL HUB squad builds and runs the integrations on Floui, the low-code integration platform your company contracts. The result comes from people who understand the operation, design the rules and follow every integration.
- 1It starts from 400+ ready-made connectors and builds whatever is missing.
- 2It designs the business rules together with the operations team.
- 3It publishes APIs at a single point, with controlled access.
- 4It follows every execution, with logs and alerts, and acts when something stops.
- 5It documents and evolves the integrations as the business changes.
Adobe integration
Adobe Commerce and B2B integrated with the whole operation.
For companies running Adobe Commerce, the squad integrates e-commerce and B2B features with the ERP, the CRM and other systems. The work starts from the Adobe Commerce and B2B connectors in the Floui library and continues with each operation’s B2B rules: company accounts, catalogs by customer, quotes and orders.
Commerce and B2B →How we lead
From the first connected system to the whole ecosystem, with the same team and Arc in operations.
- 01
Map
Systems, data, business rules and the APIs available at each point of the operation.
- 02
Test and release
Integrations tested and published, with documentation and named owners.
- 03
Run and evolve
The squad monitors, fixes and evolves each integration as the business changes.
Integration projectThe squad maps and builds the integration layer, with tests and documentation for every connection.
Ongoing squadThe same squad runs and evolves the integrations, monitors every execution and governs every change.
Both formats run on Arc, DIGITAL HUB’s delivery model.
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